Infused with a natural hibiscus and apple rejuvenating complex, this bottle of Burt's Bees® Renewal Firming Serum is clinically shown to help reduce the appearance of deep lines and wrinkles and help improve firmness. White hibiscus works to smooth wrinkles, while intensively hydrating apple locks moisture inside the skin to plump up cells and help visibly tighten the skin's surface. Apply this 98.9% natural, concentrated facial serum morning and night and follow with Burt's Bees® Day Lotion or Night Cream. This facial serum is dermatologist-tested and contains no parabens, phthalates, petrolatum or SLS. Put the power of nature to work for your skin with Burt's Bees.